FAST01
FAST · 7 min read
What makes a FAST channel ad-ready?
A practical look at break structure, player behaviour, fallback, measurement and the operating model behind reliable monetisation.
Read insight↗Insights
Practical thinking for streaming monetisation.
Notes from the intersection of product, advertising technology, operations and commercial partnerships.
Revenue operations02
Revenue operations · 6 min read
From gross platform revenue to publisher payout
Why currency, adjustments, commercial terms and period close deserve the same care as ad delivery.
Read insight↗Direct sales03
Direct sales · 5 min read
Designing sponsorship for streaming environments
How to build a sponsor proposition around audience context, content fit and deliverable operations.
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