Direct sales & sponsorships

Give brands a meaningful place in the experience.

We welcome direct advertisers, agencies and sponsors looking for audience-led opportunities across streaming channels, shows, apps and digital experiences.

Commercial creativity, operational detail

Build the idea around audience and context.

A strong sponsorship is more than media volume. It connects a brand to a relevant audience, content environment or viewing moment—then defines deliverables that can be produced, served, measured and reported with confidence.

  • Channel and programme sponsorship
  • Premium video and display campaigns
  • Branded content support and integrated moments
  • Audience, region, device and schedule packaging
  • Campaign operations and post-campaign reporting
A senior creative media team planning a streaming sponsorship
Campaign development

Ways to work together

From a targeted flight to a defining partnership.

01

Audience campaigns

Video, display and app placements packaged around geography, device, genre and viewing context.

02

Channel sponsorship

Own a consistent presence around a FAST channel, content strand or scheduled programming block.

03

Content partnerships

Develop a thoughtful role for the brand around editorial ideas and promotable viewing moments.

04

Launch & event moments

Campaigns aligned with premieres, live events, seasonal programming or product launches.

05

Publisher sales enablement

Inventory story, packaging, specifications, rate logic and operational support for direct opportunities.

06

Campaign stewardship

Creative intake, QA, trafficking, pacing, issue resolution, evidence capture and final reporting.

Campaign path

Make the promise deliverable.

01

Brief and audience fit

Clarify objective, audience, markets, timing, creative ambition and the role streaming should play.

02

Opportunity design

Shape the inventory, content context, format mix, deliverables and measurement plan.

03

Production and trafficking

Confirm specifications, review assets, implement targeting and validate the live experience.

04

Stewardship and reporting

Monitor delivery, communicate changes and close with a clear account of what ran and how it performed.

Brands, agencies & sponsors

Bring us a brief—or ask us to shape the opportunity with you.