On-demand monetisation
Pre-roll, mid-roll and post-roll patterns designed around content length, entitlement and session context.
OTT monetisation
Advertising that belongs in the viewing experience.
We help streaming publishers build and operate an ad model around playback quality, audience context and commercial control—from first ad call to reconciled revenue.
Publisher-first architecture
Start with the product, not the platform.
Ad-supported streaming has to make commercial sense without weakening the reason people watch. We map content modes, entitlement, geography, devices and player behaviour before recommending insertion points, formats and demand paths.
Talk through your service↗Scope
Built around the full OTT journey.
Live-stream advertising
Ad opportunities, fallback behaviour and operational readiness for scheduled and event-based streams.
Connected-TV delivery
Large-screen ad experience, device coverage, creative suitability and playback-focused validation.
Measurement design
A shared definition of requests, fills, starts, impressions, completion and revenue before reporting begins.
Managed ad operations
Inventory mapping, campaign trafficking, pacing, monitoring, troubleshooting and partner coordination.
Revenue reporting
Aggregated channel data, discrepancy review and a controlled month-end statement for the publisher.
Our operating model
One team across integration and yield.
Inventory and experience design
Define what can be sold, where ads can appear and what a good viewer outcome looks like.
Ad-server and demand connection
Implement and validate the chosen call path, inventory taxonomy and demand relationships.
Daily delivery operations
Monitor signal health, fill, creative quality and partner exceptions; coordinate resolution when something changes.
Optimisation and close
Improve performance within product guardrails, then reconcile results into publisher-ready reporting.
OTT publishers